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Coordinator, Digital Media, Dinos Athletics, Faculty of Kinesiology

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Job ID: 13822

Updated: October 2, 2017

Location: Main Campus

Position Overview

Dinos Athletics in the Faculty of Kinesiology is currently seeking a Full-time Regular Coordinator, Digital Media.

Reporting to the Manager, Athletic Operations & Communications, the Coordinator, Digital Media works closely with the Specialist, Marketing and Promotions and other members of the Business Operations team. The position has a broad range of focus areas and target audiences, and is required to meet multiple, simultaneous deadlines throughout the year. The work environment is fast-paced and results-oriented.

The work schedule is 35 hours per week, Monday through Friday, 8:30am till 4:30pm, with the peak period of work occurring from September 1 through April 30 each year. There is flexibility within the schedule as weekend and evening work will be required during the athletic season. 

Position Description

Summary of Key Responsibilities (job functions include but are not limited to):

Digital & Social Media:

  • Create and implement an annual digital communications plan for the Dinos, identifying target audiences and the best ways to reach them using specialized knowledge in communications and digital media techniques
  • Provide annual metrics and evaluation of this plan
  • Develop and implement a social media strategy for the Dinos, including both a framework for Department social media activities as well as guidelines/requirements for student-athletes on their personal social media activities
  • Creating compelling, timely content, improve presence on social media networks, with year-over-year increases in followership
  • Coordinate and lead video content creation, including in-game highlights, promotional videos, etc
  • Enhance awareness and presence of the Dinos brand both on-campus and in the surrounding community
  • Liaise with official photographer(s) to schedule team photos, player headshots, action photography, and special event photography and coordinate traffic of photo files for archiving
  • Coordinate capture and distribution of game scouting film, using current league-approved system


  • Provide on-site communications coverage of designated games/events in a variety of sports, including in-game social media, post-game reporting, etc
  • Responsible for in-scope supervision of part-time staff in their daily activities, ensuring proper staffing levels and scheduling to provide required events coverage; may require timesheet coordination on behalf of the Manager
  • Assist with the execution of sponsorship agreements (signage, advertising, video, etc.) as required

Communications & Sports Information:

  • Oversee the development and execution of print publications, including weekly game programs
  • Assist the Manager, Operations and Communications with television, radio, and web broadcast production requirements, as necessary
  • Nominate student-athletes for various league, national, and other awards
  • Assist the Manager, Athletic Operations & Communications with media relations tasks
  • Write and distribute media releases, etc. as required

Qualifications / Requirements:

  • Minimum of a bachelor's degree in marketing, communications, journalism, or equivalent is required
  • Minimum of 5 years' work experience in communications, journalism, or public relations, preferably at the University level or in a multi-sport environment, is preferred
  • Experience in broadcast/video production and editing, including proficiency in Adobe Premiere and/or Final Cut pro (or equivalent)
  • Demonstrated effectiveness in Social Media strategy development and implementation
  • Strong written and verbal communications skills, with demonstrated success on multiple platforms, and an ability to present information with professionalism, diplomacy, and tact
  • Strong attention to detail
  • Good multitasking and organizational skills
  • Software proficiency in Microsoft Office and Adobe Creative Suite
  • Experience working with a website CMS (content management system)

Application Deadline:  September 18, 2017

We would like to thank all applicants in advance for submitting their resumes. Please note, only those candidates chosen to continue on through the selection process will be contacted.

Additional Information

This position is part of the AUPE bargaining unit, and falls under the Specialist/Advisor Job Family, Phase II.

To find out more about management and staff opportunities at the University of Calgary and all we have to offer, view our Management and Staff Careers website. For more information about the Faculty of Kinesiology visit Careers in the Faculty of Kinesiology.

About the University of Calgary

The University of Calgary is Canada’s leading next-generation university – a living, growing and youthful institution that embraces change and opportunity with a can-do attitude. Located in the nation’s most enterprising city, the university is making tremendous progress on its Eyes High journey to be recognized as one of Canada’s top five research universities, grounded in innovative learning and teaching and fully integrated with the community it both serves and leads. The University of Calgary inspires and supports discovery, creativity and innovation across all disciplines. For more information, visit

The University of Calgary recognizes that a diverse staff/faculty benefits and enriches the work, learning and research experiences of the entire campus and greater community. We are committed to removing barriers that have been historically encountered by some people in our society. We strive to recruit individuals who will further enhance our diversity and will support their professional success while they are here. We encourage all qualified applicants to apply, however preference will be given to Canadian citizens and permanent residents of Canada.


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